Specifications

Infopoint Security is an independent channel sales oriented private service company, supporting new and existing vendors with continuous content creation, professional translations, online awareness and exclusive channel sales consulting services for the German-speaking DACH market.

Infopoint Security, founded in 2005 from two IT Security Product & Business Development Managers (from a leading European VAD IT Security Distributor,) operates a specialized internet information portal about vendors, solutions and products in the IT Security / Cybersecurity business area for the German speaking market.

Infopoint Security has achieved a leading position in the highly competitive area of specialized Cybersecurity information in the last years. The success based on continuous, self-acting content and awareness creation for the vendor partners – also to disburden the mostly overstrained regional sales teams of the partners and to support the channel-partners with actual, localized security information. The continuous content creation generate more security awareness for end costumer, a top-positioning and key word optimization in search engines for the vendor, delivers additional sales points for the channel and accelerate the Go-to-Market strategies for the German speaking market.

Online Product Management

  • Independent, highly qualified product and information processing of the vendor solutions
  • Update and maintain product solutions
  • Integration and development of Tech FAQs
  • Collection and maintenance of studies, tests and white papers

Online Marketing – Editorials

  • Creation, maintenance, processing, updating and expansion of the vendor microsite in German (i.e. see Trustwave or SonicWall )
  • Content Creation Marketing – Editorials
  • Setting up and publishing of press releases, promotions, news & events, etc.
  • Translations (English – German) of weblogs, websites, datasheets, etc.
  • Fast implementation of spontaneous marketing campaigns

Consulting & Relationship Management (Project Business)

  • Go-to-Market Services
  • Mediation of business partnerships
  • Pre-Sales
  • Qualified contact service
  • Interactive, dynamic channel support
  • Vendor support for entry into the German-speaking market
  • Interim Management, Consulting Services, Channel Management – (References: Optenet, Gigamon, Tufin)

Your Benefits:

  • All information will be edited self-dependent by Infopoint Security
  • Continuous autonomous support of your German speaking vendor microsite
  • Comprehensive vendor information at a glance
  • Continuous online awareness marketing
  • Localization (most translations are included) (eng->de)
  • More visibility and widely distribution
  • Better Google search results (distribution in Google News, Xing News, LinkedIn, Twitter, Facebook)